I worked on a campaign for Seventh Generation centered around its Safer Choice certification, helping communicate what the label means in a way that felt clear
and approachable.

The challenge was taking something technical and making it easy to understand without losing credibility. I designed campaign assets that focused on clarity, hierarchy, and simplicity, helping translate complex information into something more digestible. The result is a system that builds trust and makes it easier for customers to feel confident in what they’re buying.

Landing Page Design // Email Design // Social Media Design // Motion Design